Comments on: Know your competition! http://www.synaptici.com/2009/know-your-competition/ A place for inspiration, motivation, guidance and hope. Mon, 09 Jan 2012 13:52:09 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: gilnamur http://www.synaptici.com/2009/know-your-competition/comment-page-1/#comment-183 gilnamur Thu, 25 Jun 2009 16:41:12 +0000 http://www.synaptici.com/?p=153#comment-183 Hi Bob, Thanks for your comments and encouraging feedback! Your reference to the Art Of War reminds me that I should read that book again. I skimmed it years ago and promised myself to read it thoroughly one day. Off to the book store! Have a wonderful day Bob! Cheers, Gil Hi Bob,

Thanks for your comments and encouraging feedback!

Your reference to the Art Of War reminds me that I should read that book again. I skimmed it years ago and promised myself to read it thoroughly one day. Off to the book store!

Have a wonderful day Bob!
Cheers,
Gil

]]> By: Bob Burg http://www.synaptici.com/2009/know-your-competition/comment-page-1/#comment-175 Bob Burg Thu, 25 Jun 2009 13:40:53 +0000 http://www.synaptici.com/?p=153#comment-175 Another excellent article. Yes, the person who knows their own products/services inside out has an advantage over competitors who don't, yet your good competitors do know their product's inside out. The true advantage is when you know your competitors products as thoroughly (or almost as thoroughly) as they know their own. Very few salespeople will go through the trouble of doing that. Then again, that's why so few achieve superstardom in their field. This also ties in nicely with Sun Tsu's philosphies in "The Art of War" in terms of knowing one's enemy (of course, your competor is not your enemy but the principle is the same). Thank you, Gil, for sharing such terrific wisdom. Another excellent article. Yes, the person who knows their own products/services inside out has an advantage over competitors who don’t, yet your good competitors do know their product’s inside out. The true advantage is when you know your competitors products as thoroughly (or almost as thoroughly) as they know their own. Very few salespeople will go through the trouble of doing that. Then again, that’s why so few achieve superstardom in their field. This also ties in nicely with Sun Tsu’s philosphies in “The Art of War” in terms of knowing one’s enemy (of course, your competor is not your enemy but the principle is the same). Thank you, Gil, for sharing such terrific wisdom.

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